Joico Lumishine Demi Liquid Hair Color
Loving LumiShine Demi-Permanent liquid’s heart-stopping shine and straight-from-the-bottle perfection? Get ready to fall head-over-heels… again.
Introducing 11 NEW swoon-worthy shades of Joico LumiShine Demi-Permanent Liquid Color—the color stylists voted their #1 at the 2016 Stylist Choice Awards.
Why the lovefest? Whether you want to refresh faded color, tone a hue to perfection, blend gray naturally or give hair a gorgeous gloss-over, this versatile, ammonia-free formula is always a winner!
And that’s not all. Joico LumiShine’s breakthrough ArgiPlex Technology transforms from the inside out, leaving hair with up to 2x the shine* and 100% replenished and restrengthened.**
Easy 1:1 Mixing Ratio for All Formulas:
5 Volume (1.5%) + LumiShine Demi-Permanent Liquid Color – No Lift. Deposit only
10 Volume (3%) + LumiShine Permanent Creme Color – Up to 1 Level
20 Volume (6%) + LumiShine Permanent Creme Color – Up to 2 levels
30 Volume (9%) + LumiShine Permanent Creme Color – Up to 3 levels
40 Volume (12%) + LumiShine Permanent Creme Color – Up to 4 levels